Cult personality David Klein speaks to ConfectioneryNews about his new jelly bean business that is seeking online funding through a Kickstarter campaign.
Jelly Belly Candy Company is launching a line of USDA certified-organic candies, including fruit flavored snacks, gourmet jelly beans and other confections, the firm’s CEO and president told FoodNavigator-USA exclusively.
Lisa Rowland Brasher will become the fifth generation of the Goeltiz Rowland family to lead Jelly Belly as president Bob Simpson announces his retirement.
Confectioners can reduce reliance on the big seasons with packaging and formats that outlast one day events, licensing deals and distribution at holiday hot spots, according to Jelly Belly.
Jelly Belly is hopeful of international growth after an innovation splurge saw it introduce 50 new products at one show, including the world’s first beer flavored jelly bean.